Facebook Gaming is introducing a new feature that allows creators to turn their live gameplay clips into Reels. This feature, which was first announced last month, is now being rolled out to all of its partners.
What is Clips to Reels?
With the "Clips to Reels" feature, creators can take their favorite gameplay moments and cut them down to a vertical, 60-second format. The Reels will have dual views for both gameplay and creator cam, allowing viewers to see what’s happening on-screen while also getting a glimpse of the creator’s face.
How Does it Work?
To use the "Clips to Reels" feature, creators can visit the Creator Studio portal on their desktop and navigate to the Clips category. From there, they can pick the clip they want to convert into a Reel and select the ‘Create Reel’ option from the drop-down menu.
Step-by-Step Guide
Here’s a step-by-step guide to using the "Clips to Reels" feature:
- Visit Creator Studio: Go to the Creator Studio portal on your desktop.
- Navigate to Clips Category: Click on the "Clips" category from the left-hand menu.
- Pick Your Clip: Select the clip you want to convert into a Reel.
- Create Reel Option: From the drop-down menu, select the ‘Create Reel’ option.
- Trim and Crop: Trim the clip down to fit the length requirements of Reels and crop the sections of your video to include the footage area where your primary gameplay occurs alongside your face cam.
- Finalize Your Reel: The tool will do the rest of the work to align the correct layout for Reels.
Sharing Your Reel
Once you’re done, simply navigate to the Share tab to preview the Reel, add a caption, include hashtags, and post it directly to your page. If you want to add stickers, music, or GIFs, you can download the completed Reel and then re-upload it to Instagram and Facebook to utilize each app’s creative tools.
Why is This Feature Important?
The launch of the "Clips to Reels" feature comes as Meta has been betting big on Reels. As part of its Q1 2022 earnings, the company revealed that Reels now make up more than 20% of the time that people spend on Instagram. With this new feature, creators can easily share highlights from Clips and VODs from within their Creator Studio Clips Library.
Meta’s Bet on Reels
Meta will likely provide an updated number during its earnings release on July 27. The company has been steadily adding interactive features to build its appeal, making it a more attractive platform for creators.
Facebook Gaming’s Interactive Features
While Facebook Gaming may not be a hot streaming destination like Twitch or YouTube Gaming, the social network is steadily adding interactive features to build its appeal. Meta recently said it was bringing Roblox-like Crayta, a game development platform that lets you build and play games with your friends in real time, to Facebook Gaming’s cloud streaming service.
Crayta: A Game Development Platform
Crayta provides an easy-to-use developer toolkit and makes game creation more accessible, whether you’re building on mobile or desktop. The company acquired Unit 2 Games, which is the studio behind Crayta, in June 2021.
Meta’s Acquisition of Unit 2 Games
The acquisition is part of Meta’s efforts to build its gaming platform and provide creators with a more comprehensive set of tools to engage with their audience.
Conclusion
The "Clips to Reels" feature is an exciting addition to Facebook Gaming’s suite of interactive features. With this new tool, creators can easily share highlights from Clips and VODs, making it easier for them to build their brand and engage with their audience. As Meta continues to bet big on Reels, we can expect to see even more innovative features being rolled out in the future.
